Create An Author Expert Media BIO In 10 Easy Steps That The Media Will Love
Follow these simple steps to creating a powerful media bio that works for authors, experts and analysts and is designed to get you booked on the media of your dreams. In this article you will learn the guidelines to creating a media bio designed to tell the media everything they need to know to consider you and book you for the media opportunity. The first tip is that your bio should always begin with your credentials, academic achievements, professional and academic affiliations.
2. Include the full name of your book and include and reports, papers, and/or studies that you have created or taken part in and note those next along with the names of the papers and studies and where they appear etc so the media can document them as this helps establish your credibility 3. List your areas of expertise including your main specialties and sub-specialties. 4. List the years you have been active in these areas and your fields. 5. List any involvement in any association, achievements or awards you have received in your field.
6. List media appearances TV or radio and quotes in magazines in newspapers. 7. What does not belong in a bio: your personal family history, personal triumphs or tragedies unless they are tied into your area of expertise, your birth place. You can include the location where you currently reside or practice as this can be important if the media would like to book you for a radio or TV segment.
8. Information has to be absolutely accurate, up to date, and easily verifiable as the media has resources to check out your information. 9. Be sure the bio on your website is exactly the same and consistent with the bio that you are presenting to the media. You can always offer an expanded version on your website. However, you should not be inconsistent with your bio. You can certainly have other info on your website but the bio must remain consistent with the one you present to the media.
10. In closing, your bio is an essential tool in getting booked as an author or getting booked on media as an expert commenting on a news story. The media will read over your bio and decide. Always have your professional picture ready to send to the media. Take the time, in advance, to get a professional headshot created as the media moves fast and when they ask for your picture, you will need to send it to them immediately.
Discover more strategies on book promotion and creating a outstanding BIO for the media. Authors, experts and business professionals and promote a book or a business with a top quality media bio. Don’t reprint this exact article. Instead, reprint a free unique content version of this same article.
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